Stock Deep Dives
Long-form investment theses on iconic businesses, written through Buffett's lens β moat, capital allocation, and valuation β and paired with the live Score, Moat, and DCF results for each name. Read the reasoning, then verify the numbers yourself.
Alphabet
GOOGLWhy Alphabet fits a moat-and-discipline framework β search and YouTube network effects, cloud diversification, and a cash pile funding buybacks and moonshots.
Amazon
AMZNWhy Amazon fits a moat-and-discipline framework β a logistics and cloud flywheel, AWS funding retail reinvestment, and aggressive compounding over short-term profit.
American Express
AXPWhy Buffett's longest-held financial position fits a moat-and-discipline framework β a closed-loop network, premium pricing power, and disciplined capital return.
Apple
AAPLWhy Berkshire's largest non-financial holding fits a Buffett-style framework β an ecosystem moat, disciplined capital return, and a valuation that demands care.
Bank of America
BACWhy Buffett's crisis-era preferred-and-warrants deal became a top-three Berkshire holding β a deposit franchise, patient structured capital, and a lesson in buying fear.
Berkshire Hathaway
BRK.BThe holding company itself as a case study in capital allocation, float-driven insurance moats, and the compounding machine Buffett built.
Chevron
CVXWhy Berkshire's energy anchor fits a patient-owner framework β an integrated oil major with disciplined capital return, a strong balance sheet, and a moat in scale.
Coca-Cola
KOThe textbook wide-moat consumer brand β pricing power, global distribution, and a century of compounding that Buffett has held since 1988.
Costco
COSTCharlie Munger's favorite retailer β a membership moat built by refusing to exploit customers, and a wide-moat compounding machine every value investor should study.
IBM
IBMBuffett's 2011β2018 tech foray β a wide moat he misjudged, and the honest exit that reshaped how he thinks about technology franchises.
Johnson & Johnson
JNJWhy Johnson & Johnson fits a moat-and-discipline framework β a diversified portfolio of moats, a fortress balance sheet, and six decades of dividend growth.
Kraft Heinz
KHCThe 2015 Berkshireβ3G deal and its $15B write-down β a rare, instructive Buffett lesson in brand erosion, leverage, and the limits of cost-cutting.
Mastercard
MAThe challenger half of the payments duopoly β the same network tollbooth as Visa, but with a more aggressive incentive posture and a fast-growing services mix.
Microsoft
MSFTWhy Microsoft fits a moat-and-discipline framework β enterprise switching costs, cloud scale, and capital return through buybacks and dividends.
Moody's
MCOWhy Buffett's quietest rating-agency stake is a textbook toll-bridge moat β regulatory lock-in, near-zero capital needs, and pricing power few businesses can match.
NVIDIA
NVDAWhy NVIDIA forces a nuanced Buffett-style read β a CUDA software moat and AI-training monopoly, priced for enormous perfection.
Occidental Petroleum
OXYWhy Buffett built a layered energy bet on Occidental β preferred income, warrants, and a large common stake anchored in Permian assets and a manager he trusts.
U.S. Bancorp
USBWhy Buffett held this regional bank for 16 years β disciplined lending, high returns on equity, and a lesson in selling the whole position when the thesis changes.
Visa
VThe wider half of the payments duopoly β a two-sided network tollbooth that takes no credit risk, and a benchmark wide-moat every value investor should study.
Wells Fargo
WFCA 33-year Berkshire holding turned cautionary tale β how a great deposit franchise cracked from within, and how Buffett weighed crisis against repair.